Beatchain


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About

Beatchain is a powerful new data science and digital marketing platform that will revolutionize discovery, marketing, and promotion in the music industry. Beatchain provides emerging artists with the right tools and guidance to build a supportive fan base, who gets everything directly from them: their music, content, tickets and merchandise. ...

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Publicist
Alexa Ennis

Current News

  • 04/21/202104/21/2021

Beatchain and Better Noise Music Partner for New Marketing Initiative to Amplify Fan Engagement Opportunities

NEW YORK, NY -- April 21, 2021 -- Today, music marketing and distribution platform Beatchain announces a new partnership with leading independent record label and global artist development company Better Noise Music, sparking an initiative that will better help artists and listeners connect using fan engagement data. The strategic alliance puts the cutting-edge marketing and streaming metrics tools developed by Beatchain in the hands of the world-class creatives at Better Noise, allowing both...

Press

  • Billboard, Feature story, 04/29/2021, The Deals: Roc Nation Signs Maeta, Warner Music Asia Partners With Esports Players League Text
  • Decoded Mag, Feature story, 04/21/2021, Better Noise Music and Beatchain partner to expand opportunities for artists Text
  • CMU, Mention, 04/22/2021, One Liners: Little Simz, Kurt Vile, Weezer, more Text
  • Platform and Stream, Feature story, 04/22/2021, Beatchain, Better Noise Music Partner for New Marketing Initiative to Amplify Fan Engagement Opportunities Text
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News

04/21/2021, Beatchain and Better Noise Music Partner for New Marketing Initiative to Amplify Fan Engagement Opportunities
04/21/202104/21/2021, Beatchain and Better Noise Music Partner for New Marketing Initiative to Amplify Fan Engagement Opportunities
Announcement
04/21/2021
Announcement
04/21/2021
NEW YORK, NY -- April 21, 2021 -- Today, music marketing and distribution platform Beatchain announces a new partnership with leading independent record label and global artist development company Better Noise Music MORE» More»
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NEW YORK, NY -- April 21, 2021 -- Today, music marketing and distribution platform Beatchain announces a new partnership with leading independent record label and global artist development company Better Noise Music, sparking an initiative that will better help artists and listeners connect using fan engagement data. The strategic alliance puts the cutting-edge marketing and streaming metrics tools developed by Beatchain in the hands of the world-class creatives at Better Noise, allowing both the label’s roster of artists and their managers - from household names to emerging next-generation talent - to amplify their analytical approach to connecting with fans through music in more dynamic ways.

 

“We couldn’t be more pleased to partner with Beatchain,” said Allen Kovac, CEO and founder of Better Noise. “Their platform and capabilities as a forward-thinking data and marketing company have already allowed us to create successful fan-building partnerships using metrics for artists such as Bad Wolves, Cory Marks, and Dirty Heads. A recent example is our band All Good Things. We were able to track their organic growth on streaming platforms with their song “For The Glory.”  The song is now approaching 80 million streams on DSPs as we prepare to take it to radio. That kind of innovation is a shared value for both companies, and we know other indie artists, managers and labels will see the genius in our new teammates.”

 

The announcement comes fresh off Better Noise’s continued radio success in 2020, when Mediabase named it the number one rock label for the third consecutive year in the U.S., and Billboard crowned it the top mainstream rock label of the year. Across its label, Better Noise works alongside some of the biggest names in heavy rock, metal and alternative music including Mötley Crüe, Five Finger Death Punch, Papa Roach, Dirty Heads, Atlas Genius, AWOLNATION. The label also plays home for emerging artists like The HU, Hyro The Hero, Fire From The Gods, Eva Under Fire, and From Ashes To New

 

A testament to what can happen when creativity and business align, Beatchain is a one-of-kind marketing metrics and distribution development platform dedicated to helping artists gain the tools they need to build their own fanbase. The company boasts a unique insights dashboard that tracks every online social media post and song stream an artist has online, including a global map identifying the location of their fans. On top of that, Beatchain offers smart Hypelinks, and even an automated ad-buying feature called Fan Builder, that helps target and promote music or releases straight to likely fans of the artist. 

 

Dan Waite, President of Better Noise Music added, “Data is Better Noise Music’s secret sauce, driving us to be the #1 active rock radio label for the last 3 years. Beatchain’s data guided us in compiling the songs used in Better Noise Films’ upcoming horror-thriller feature The Retaliators, and on the film’s highly-anticipated original soundtrack. Additionally, we have used Beatchain data to increase our daily streams of Dirty Head’s hit ‘Vacation’ tenfold in 4 months, from December 2020 to April 2021, allowing us to correctly target those fans engaging with the song through the trending TikTok ‘Vacation Transition’ challenge.” 

 

Waite is an IMPALA Board Member where he’s recently been heavily involved in the organization’s diversity efforts to level the playing field across all hirings and freelancers.

He is also an active member of AIM (Association of Independent Music), FAC (The Featured Artists Coalition), MMF (Music Managers Forum).

 

“Time and time again, we have seen our technology help artists at every level to grow their fanbase,” said Luke Mendoza, CMO of Beatchain. “Working with Allen and the expert team over at Better Noise Music will continue to amplify both team’s commitment to indie artists, and their opportunities for career growth and development in a competitive industry.” 

 

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ABOUT BEATCHAIN

Beatchain is a powerful new data science and digital marketing platform that will revolutionize discovery, marketing, and promotion in the music industry. Beatchain provides emerging artists with the right tools and guidance to build a supportive fan base, who gets everything directly from them: their music, content, tickets and merchandise. It was founded to bring all the tools together into one app and give musicians insight and control over almost every aspect of their careers, from their music, to their ads, to their social media accounts.

 

ABOUT BETTER NOISE MUSIC

BETTER NOISE MUSIC is the premiere independent music label under BETTER NOISE ENTERTAINMENT, a content creation and marketing company that produces music, books, films, documentaries, TV shows, theatrical productions, and tours. Better Noise Music (formerly Eleven Seven Music), founded in 2006 by music industry veteran and independent pioneer Allen Kovac, focuses on artist development and has grown into a music industry independent powerhouse, with a roster including Mötley Crüe, Five Finger Death Punch, Escape The Fate, AWOLNATION, Atlas Genius, Papa Roach, Bad Wolves, Nothing More, and The Hu. Partnering with FUGA, AMPED and Membran, the company operates a global marketing and distribution platform with offices in New York, Los Angeles, Nashville, London, Berlin, Toronto and Sydney.  

For information, visit: betternoise.com/ 

 

CONNECT WITH BETTER NOISE

Twitter - twitter.com/betternoise

Facebook - www.facebook.com/BetterNoiseMusic/

IG - www.instagram.com/betternoisemusic/ 

 

PRESS CONTACTS

BEATCHAIN

Alexa Ennis - alexa@rockpaperscissors.biz

 

BETTER NOISE MUSIC

Jimmy Harney - jimmy@betternoise.com

Announcement
04/21/2021

02/18/2021, Beatchain Announces Partnership with Royalty Collection Service Songtrust
02/18/202102/18/2021, Beatchain Announces Partnership with Royalty Collection Service Songtrust
Announcement
02/18/2021
Announcement
02/18/2021
As of February 2021, members of Beatchain’s service will receive 20% off of the Songtrust registration fee, allowing them access to the one-stop-shop royalty aggregation tool that is used by just-breaking artists and GRAMMY-award winners alike. MORE» More»

In its continuing mission to help democratize promotion and discovery in the music industry, marketing and distribution platform Beatchain is announcing a discount affiliation with Songtrust, the world’s largest online music royalty collection service. 

 

As of February 2021, members of Beatchain’s service will receive 20% off of the Songtrust registration fee, allowing them access to the one-stop-shop royalty aggregation tool that is used by just-breaking artists and GRAMMY-award winners alike.

 

“For artists, the Beatchain-Songtrust platform pairing is really a no-brainer,” said Luke Mendoza, CTO of Beatchain. “Our platform offers the best value marketing tool out there for artists, and Songtrust is the world’s smartest digital tool for collecting royalties off original songs across the globe. You could look at it as a one-two punch in moving from unknown artist to full-time professional musician.”

 

U.K.-based Beatchain has been rocking the boat in music marketing since 2017. They have developed one of the most expansive collections of tools for any level of artist, from amateur to professional. Their basic package, a completely free service, offers a powerful data dashboard called “Insights,” helping artists see real-time pageviews, streams, and clicks on their music and social media posts. Meanwhile, Beatchain’s “Premium” and “SuperStar” plans gives users access to tools like Hypelinks, Mailing Lists, an Instant Website builder and their newest feature, Fan Builder, which allows artists to purchase automated digital ads using AI to find and advertise to potential fans.   

 

Songtrust has been equally impactful in the music royalty industry. Established in 2011, the team at Songtrust believes that collecting royalties on copyrighted music should be easy and accessible to all artists and music creators. The self-service platform offers artists quarterly payments, direct licensing, expansive affiliations, and 100% of the front-end on sync fees. Their database boasts over 300,000 songwriters and 2 million songs, with an adaptable digital infrastructure that continues to grow and develop with the technology world around it.  

“We love what Beatchain is doing and we are excited to work with their team,” said Lara Baker, Songtrust Director of Business Development for UK and Ireland. “Beatchain and Songtrust share a focus on giving independent music creators the tools they need for success, whether for royalty collection or marketing and distribution.”

About Beatchain 

Beatchain is a powerful new data science and digital marketing platform that will revolutionize discovery, marketing, and promotion in the music industry. Beatchain provides emerging artists with the right tools and guidance to build a supportive fan base, who gets everything directly from them: their music, content, tickets and merchandise. It was founded to bring all the tools together into one app and give musicians insight and control over almost every aspect of their careers, from their music, to their ads, to even their website.

 About Songtrust

 Songtrust is the world's largest technology solution for global music publishing royalty collection and administration. It was founded to simplify music rights management and remove the complexity of the publishing landscape. Songtrust’s core mission is to help musicians, publishers, labels, and distributors easily track and collect global publishing royalties for their music catalogs. Songtrust administers more than 2MM songs and represents more than 300,000 songwriters including those who have written songs recorded by Drake, Billie Eilish, and Kendrick Lamar. The company works with publishers and distributors such as CD Baby, Downtown Music Publishing, Symphonic Distribution, Audiomack, and Sub Pop Publishing. Songtrust maintains the most extensive, accessible publishing administration network in the music industry by having relationships across more than 60 rights societies around the world covering more than 215 countries and territories. Songtrust® is a registered service mark of ST Music LLC, which is owned and operated by Downtown Music Holdings. Songtrust is a former Billboard Magazine Top Music Startup founded in 2011 and headquartered in New York City. For more information, please visit: songtrust.com/

Announcement
02/18/2021

11/12/2020, Community Spirit: Beatchain Unites a Constellation of Artist Services and Direct-to-Fan Providers
11/12/202011/12/2020, Community Spirit: Beatchain Unites a Constellation of Artist Services and Direct-to-Fan Providers
Announcement
11/12/2020
Announcement
11/12/2020
To fulfill its vision of leveling the playing field for artists, the one-stop marketing and distribution platform Beatchain has actively been securing partnerships and collaborations in the B2C, music training, and artist services world MORE» More»

To fulfill its vision of leveling the playing field for artists, the one-stop marketing and distribution platform Beatchain has actively been securing partnerships and collaborations in the B2C, music training, and artist services world — those who are passionate about offering tools directly to artists. Much like the digital-minded artists for which they have built their tools, the team at Beatchain is well aware that the future of the music industry lies in timely collaborations, grassroots networking, and multi-faceted value streams. 

 

“We’re excited to be part of a community of straight-to-artist platforms that offer cutting edge tools to help boost music education and careers,” said Luke Mendoza, CTO of Beatchain. “It helps all of us know that changing the landscape of the music industry isn’t just an idea, but a movement.” 

 

Among the companies Beatchain has engaged with is the Point Blank Music School, a music training site focusing on audio engineering, vocals, songwriting, and the business of music. Students get a discount on Beatchain’s website designer, smart links, mailing lists, and its A.I.-based advertising program, Fan Builder. In addition, Point Blank hosted an interview with Mendoza, discussing the future of the music industry and the opportunities and pitfalls for aspiring artists.  

 

On top of partnerships with Point Blank, Beatchain has also engaged with: 

 

Data Transmission - Series of how-to videos on Beatchain services were designed and posted on the online dance music magazine

Utopia Talks - A new virtual conference hosted by Jaguar (Radio 1/BBC DJ and future industry leader), where Medoza gave a masterclass on building an authentic fan base

International Music Summit - Electronic music thought leadership platform, where partnership is still in the works 

MixMaster.Live - Beatchain hosted two panels on its offerings during the electronic music summit for building electronic music career

Rotor - Music video creation tool

Cloudbounce - High quality, affordable audio mastering service

“There are so many amazing tools out there for artists to create, record, mix, market and distribute music,” Mendoza said. “We don’t need to rely on the old, heavily filtered way of getting great music to fans. And we are proud to be one of many solutions for artists to kick off music industry 2.0.” 

 

About Beatchain

Beatchain is a powerful new data science and digital marketing platform that will revolutionize discovery, marketing, and promotion in the music industry. Beatchain provides emerging artists with the right tools and guidance to build a supportive fan base, who gets everything directly from them: their music, content, tickets and merchandise. It was founded to bring all the tools together into one app and give musicians insight and control over almost every aspect of their careers, from their music, to their ads, to even their website.

Announcement
11/12/2020

10/07/2020, Beatchain Announces Fan Builder, a High-Tech, Ad-Buying Feature for Artists
10/07/202010/07/2020, Beatchain Announces Fan Builder, a High-Tech, Ad-Buying Feature for Artists
Announcement
10/07/2020
Announcement
10/07/2020
Musicians using the new feature increased their listener base by thousands for as little as $25 Using industry-leading technology and machine learning, Beatchain is launching its newest tool for artists and music marketers of all levels — Fan Builder. MORE» More»

Musicians using the new feature increased their listener base by thousands for as little as $25

 

Using industry-leading technology and machine learning, Beatchain is launching its newest tool for artists and music marketers of all levels — Fan Builder

 

And the results have already been staggering. 

 

Building off its unique big data dashboard of digital insights, Beatchain has created an easy-to-use feature guiding artists and music managers through building their fanbase with targeted advertising buys. Despite initially flying under the radar, artists who have been early users of Fan Builder have seen amazing results from the specialized tech. 

 

Eliza Shaddad, a London-based indie rock artist, used Beatchain’s newest feature to land more than 3,000 new fans in just one month, including close to 10,000 new profile views and 2.9 million targeted ad impressions, spending around $800 (£616). A California Instrumentalist, VCAGE, only spent $50 (£39) on Fan Builder and earned 248 new followers, 338 new listeners and 181,000 ad impressions. 

 

Others who tested the new software were The Brown Goose and Joe Publick, artists who each gained thousands of listeners spending between $0.08 and $0.04 (£0.06 and £0.03) for each new listener, respectively. The Brown Goose found success using every aspect of Beatchain’s recommended suite of features, including Fan Growth, Distribution, Presave, and Hypelinks. And since using Fan Builder’s ad campaigns to hyper-target his audience and insights to focus efforts on Facebook, Joe Publick has signed a label contract with Sony. 

 

Simply put, this new automatic-ad-buy tech from Beatchain is leveling the playing field for artists. The days of needing a marketing department to get noticed are over. Instead of trying to find money for outsourcing marketing and promotion, artists can trust Beatchain’s machine learning tech to target the potential audiences most likely to, not only listen to their music, but become engaged fans. After setting a campaign goal, promotion budget, and timeframe, artists can click “Start Campaign” and sit back and watch as the high powered artificial intelligence of Fan Builder creates Facebook and Instagram ads, pulling from assets and content already in the Beatchain system, and makes them more famous overnight.  Beatchain plans to deliver both Google and Twitter ads as well in the very near future.

 

“The amazing thing about Fan Builder is that it uses data from the artist’s own social media and streaming profiles to hyper-target ads that will focus on audiences that have already shown interest in their music and brand,” said Ben Mendoza, Founder and CEO of Beatchain. “This levels the playing field for independent artists and gives them access to the same tools and processes they’d get working with a marketing team at a major record label.” 

 

During a Fan Builder promotion campaign, artists and brand managers can keep track of the rise in music video views or social media presence using Beatchain’s extensive data insights page, where they can watch their return on investment in real time, through pageviews on their own website, song streams, merch sales, and email signups. They can even discover the country and city these digital page views originate, eliminating the black hole long associated with digital marketing.

 

“For as little as 5 dollars, artists can start a targeted digital ad campaign that is proven to find them more fans,” said Ed Godshaw, Beatchain CTO. “Even though we believe our distribution platform is best in class, we don’t see ourselves as a pure play distributor and don’t require artists to distribute their music through Beatchain to use Fan Builder. Fan Builder empowers artists to take their releases and deliver them to engaged and growing audiences.” 

 

Beatchain was built by tech savvy experts, who keep the best interests of artists in mind, and continuously develop features to help artists succeed. With all the backend tech know-how, they provide one-of-a-kind services to musicians and brand managers of all levels, giving them a huge leg up in a world of corporate gatekeepers and digital walls. Plus, Beatchain has the business experience  to continue to scale up and build on their success. 

 

And now, with the addition of Fan Builder, Beatchain is continuing to make good on its vision to upend the traditional way of marketing and distributing music, and revolutionizing the way artists are discovered. 

 

About Beatchain

Beatchain is a powerful new data science and digital marketing platform that will revolutionize discovery, marketing, and promotion in the music industry. Beatchain provides emerging artists with the right tools and guidance to build a supportive fan base, who gets everything directly from them: their music, content, tickets and merchandise. It was founded to bring all the tools together into one app and give musicians insight and control over almost every aspect of their careers, from their music, to their ads, to even their website.

Announcement
10/07/2020

08/26/2020, Google Exec and longtime Sony Entertainment President join Beatchain’s Advisory Board
08/26/202008/26/2020, Google Exec and longtime Sony Entertainment President join Beatchain’s Advisory Board
Announcement
08/26/2020
Announcement
08/26/2020
The music marketing and distribution platform, Beatchain, is announcing two new members to their advisory board this week — Robert Morelli and Louis Ifantis. MORE» More»

The music marketing and distribution platform, Beatchain, is announcing two new members to their advisory board this week — Robert Morelli and Louis Ifantis. Bringing a track record of leadership and excellence in the media and technology industries, both Morelli and Ifantis join an already impressive board of advisors at Beatchain in Allen Kovac, CEO of Better Noise Music and Tenth Street Entertainment, and Cliff Fluet, Partner at Lewis Silkin/Eleven Advisory.  

 

“We are thrilled with the addition of Lou and Bob to the Advisory Board at Beatchain. They each have a wealth of industry knowledge and proven success in their respective fields, and we look forward to learning from both of them,” said Beatchain CEO Ben Mendoza.

 

With over 15 years as president of both a distribution company as well as a label at Sony Music Entertainment and 7 years at BMG, Robert Morelli offers incredible insight and expertise in the music entertainment and digital marketing industry. With over 30 years of leadership experience, Morelli will help Beatchain with strategic planning and digital marketing in a competitive media landscape.

 

“Beatchain has made incredible strides already as a disruptive innovator, offering solutions for artists, labels, managers, and distributors. I am excited to be a part of their journey,” said Morelli.

 

As Head of Professional Services at Google, Louis Ifantis has years of expertise in software management and technology, as well as a proven track record of delivering customer service excellence and operational efficiency. With extensive tech management experience, Ifantis looks to give Beatchain guidance in identifying and focusing their strategic business goals and scaling up their current operation.

 

“Beatchain’s team has put together an exceptional marketing platform designed to integrate seamlessly with Facebook and Google’s ad placement capabilities, ultimately leveling the playing field for independent artists,” said Ifantis. “I believe the next generation of emerging artists will get discovered through the use of technology like Beatchain’s, and I’m excited to be part of that journey.”

 

With the recent Advisory Board additions, Beatchain aims to take the next step toward their vision of helping artists and music managers at every level to market and distribute their music with all the insight of a full marketing department at a fraction of the cost.   

About Beatchain

Beatchain is a powerful new data science and digital marketing platform that will revolutionize discovery, marketing, and promotion in the music industry. Beatchain provides emerging artists with the right tools and guidance to build a supportive fan base, who gets everything directly from them: their music, content, tickets and merchandise. It was founded to bring all the tools together into one app and give musicians insight and control over almost every aspect of their careers, from their music, to their ads, to even their website.

Announcement
08/26/2020